I started my insurance agency at 23, chasing growth and success. But despite outward wins, I was stuck in the five core frustrations Gino Wickman outlines in Traction. My business was running me—I was doing everything and constantly overwhelmed. Profit didn’t match the effort, leaving me questioning if it was worth it. My team didn’t seem to care like I did, and we hit a ceiling, no matter how hard I pushed. Worst of all, I was constantly trying new ideas and fixes, but nothing seemed to work.
Then I became a father of triplets, and I knew something had to change.
I found Traction and tried to self-implement EOS®. I failed—spectacularly. But those mistakes gave me deep insight. When we finally hired a Professional EOS Implementer®, everything clicked: we aligned our vision, built a strong culture, drove real profit, and I got my life back.
Today, I still own that agency, but I help other entrepreneurs implement EOS® with clarity and confidence—because I’ve lived the pain, and now I help others find the path forward.
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